Is it possible that Apple can probably teach that you thing or two concerning how to find more customers for those product? I can almost hear you saying "Hey Physician. Jim, I'm a product manager who manages a line of ball bearings - these kinds of nothing most notably the kinds of items that Apple sells." Wait for some time there, sure Apple possesses handful of very hot products, but what they continue getting them into their customer's hands has lessons for all product impresarios. Let's see if we can see they offer a lending product so you will probably have something new to add for a product manager resume.
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Seemingly overnight Apple has apparently reinvented the retail channel for selling products directly to customers. Product managers everywhere can learn some important lessons from how Apple has succeeded in doing so no matter what kind of product you manage.
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